03 Feb 7 Ways to Make Better Radio Ads
In this digital era, you have heard lots of people saying that the value of radio advertising is decreasing. Radio ads are not as engaging and effective as they were...
03 Feb Reach Your Target Audience Easily with Podcast Advertising
According to Statista, the number of people who listen to podcasts has more than doubled over the last 10 years in the US – with no indication of slowing down....
03 Feb To Sell or Not to Sell – Commercial Voice Over
Posted at 06:41h
in Auditions, Branding, Business, Casting, Commercials, Producers, Storytelling, Voiceover
Whether it is for promotion or entertainment, voice-overs for commercials continue to grow and thrive. When it comes to commercial voice over, it takes your time, effort, and money to...
19 Jan A Guide to the Most Popular Accents
Posted at 15:28h
in Accents, Advertising, Branding, Buyers, Casting, Foreign Languages, Tips & Tricks
No matter where you live, accents are probably one of the most crucial topics when it comes to advertising. Popular accents used for advertising vary depending on the region you...
19 Jan How to Pick the Perfect Foreign Accent
When it comes to advertising your business across the globe, the most common barrier is – language. And mastering an accent is the biggest challenge of learning a foreign language. Learning...
12 Jan How Storytelling Can Create a Loyal Customer Base
Posted at 22:25h
in Advertising, Branding, Buyers, Commercials, eLearning, Narration, Producers, Storytelling, Tips & Tricks, Voiceover
Gone are the days when your marketing campaign revolves around a tagline that draws the attention of the readers. Nowadays, marketers compose an engaging story to make people interested in...